Welcome to Lit Agency, discover
Our 360 services to meet your business needs
The LIT difference
LIT Agency offers effective marketing consulting and planning services. With over 17+ years experience working with new and existing businesses, our team focuses on providing consulting for any size budget.
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Who we are
Diane Markovski the founder of Lit Agency has a wealth of experience working with an array media publishers and brands to deliver innovative solutions and proven ROI for clients. With over 17 years’ experience , spanning agency and client within the advertising and marketing arena, has afforded her a depth of understanding and skill set that is unique. Diane’s career expanded and has encompassed some of Australia’s leading media companies. With the changing media landscape, Diane has always had a passion for digital activity and was at the forefront of changing consumer behaviour to start including building and interacting with social media audiences.
Diane’s vast publisher experience allows her to understand the inner workings of key media players and be able to develop marketing strategies for clients to include social and digital and PR activity within the broad activation planning so that the consumer experience is integrated and built to deliver results. This experience laid the foundation and allowed her to grow and her own agency over the past decade and achieve success for her clients.
The next iteration of Diane’s unique offering is now here, Lit Agency. A refreshed look and approach, to deliver results in this ever-changing landscape.
Media professional, connector of people, I enjoy engagement with people and business. I’m all about straight talking and being genuine. I understand the challenges businesses face and an extensive career in media has provided me with solid experience, results and an incredibly diverse range of clients and colleagues – all of whom form the amazing network from which I can connect people to.
My experience encompasses all media – radio, television, print and transit, out of home plus digital and social media marketing. Highly regarded for my honest and direct approach combined with being a passionate and committed operator, I know the foray into advertising and media can be daunting for most business people because it’s not their world. Building and maintaining relationships is where I shine and media planning, media buying and media execution are what excites me.
I thrive working collaboratively with preferred specialists to create the perfect marketing strategy for clients.
I’ve been a graphic designer with over 20 years experience working in the television industry designing broadcast, motion and web graphics for television programs across various genres such as Arts & Entertainment, Sports and News and Current Affairs. I’ve worked for Nine Network Australia, Australian Broadcasting Corporation and Seven Network Australia.
With almost 20 years of media experience, Olivija’s expertise bridges new and old media. Working at many of the countries biggest publishing and leading digital companies, she has the insight and skill of how to navigate the media landscape to achieve successful outcomes for all.
Olivija formed part of the founding team for LinkedIn in Australia and her social and digital media understanding can successfully guide strong marketing outcomes.